Stone & Rock
A multi-year Shopify website, branding, SEO, and graphic design engagement for Stone & Rock, a client relationship of 6+ years.
- Year
- 2018
- Services
- Shopify Web Design , Branding , SEO , Graphic Design
- Price band
- $$$
Stone & Rock has been a valued retainer client, giving us a range of tasks for their site each month. Our work together began with designing their online store, and since then we’ve updated the design every few years, moving to a new Shopify theme to meet the client’s evolving needs. The current design is the third iteration of their design language, reflecting both their brand identity and current e-commerce trends.
Beyond the design work, we’ve handled numerous tasks essential to their operations. This includes creating and adding new products to their catalogue to keep offerings fresh, and building out wholesale offerings so customers with wholesale accounts can access exclusive discounted rates, a feature that both improves the experience for wholesale clients and drives additional sales.
We’ve also implemented a shipping rates system using an app that calculates rates based on postcode ranges and product weight across cities in Australia, giving customers accurate shipping costs and keeping the purchasing process transparent and trustworthy.
Among the other projects we’ve taken on: a custom section on the product page that calculates the square metres of an area, helping customers work out how much product they need for a given project, a genuinely valuable tool in an industry where precision in purchasing matters. We’ve also built a similar feature letting customers add extra product to their cart, addressing the common issue of running short, since projects in this space often need more material than first estimated.
We’ve also supported this client’s branding with style guides and print media, including brochures and leaflets.